Minnesota music business entrepreneur, Arlo Hennings has more than 5,001 gigs notched on his guitar, which has taken him across the country and as far afield as South Africa and Bali. Before conceiving the idea of the Minnesota Music Awards, Hennings cut his teeth in the music field during his teenage years. His first lessons in the industry came from Al Jarreau’s manager, Patrick Raines where he worked as an assistant to his venue operation.
Hennings also worked for 18 years as the artist manager for A&M recording artist Shawn Phillips. Under Hennings' management, Phillips earned multiple Gold and Platinum record awards.
Combining his skills as a studio engineer, producer, and artist manager, Hennings succeeded in signing his roster of songwriters to one of the largest co-publisher/producer agreements in Minnesota. As an A&R director and co-publisher for PolyGram Music International, Hennings signed several acts to major labels.
As Minnesota's cultural ambassador to Indonesia, Hennings lives in the largest Muslim nation on Earth, Indonesia, Hennings has also lived in Bali and currently located in East Jawa Timur. Hennings became the label/manager/ for the critically acclaimed Balinese pianist, Erik Sondhy. In addition, he is a podcast host for Curved Radio, Sydney Australia as well as a music business advisor to Indonesian musicians.
Hennings personal works include poetry distributed by California poet laureate, Lawrence Ferlinghetti's New City Lights Bookstore, and a double album/screenplay “Burden of the Beat – the Eyelid Movie, which was nominated by music critic, Jon Bream in 1985 as a “Best Of” Top 10, and curated by the Minnesota Historical Society.